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About

Yasmine is a creative director who has led agency teams in brand-building, campaign generation, and content creation from concept through cross-channel execution. She has over a decade of experience crafting integrated campaign creative. Her clients range from early-stage startups to enterprise in wellness, CPG, and e-commerce. Yasmine holds an MBA from Columbia Business School. She is also the host and producer of Meet The New Normal, a podcast series profiling women in leadership positions.